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Schneider Electric to Demonstrate Leadership in Smart Cities at Annual Power to the Cloud Conference and Exhibition

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19 Aug 2014

Ambition is to display complete Smart City Solutions portfolio through live applications and simulated environments

Schneider Electric to Demonstrate Leadership in Smart Cities at Annual Power to the Cloud Conference and Exhibition

Schneider Electric, the global specialist in energy management, is set to demonstrate its leadership in Smart Cities at its annual ‘Power to The Cloud’ conference and exhibition being held this year under the theme ‘Making Smart Cities a Reality’. This flagship event is now in its 3rd year and positioned as one of the largest of its kind industry events in the region. The event will showcase how Smart Cities are becoming a reality through technology and collaboration and is set to draw some 1500 visitors from across the Middle East, Africa and Turkey.

To be held at Atlantis – The Palm in Dubai from November 4 – 5, the event will witness Schneider Electric showcasing its integrated ‘Smart City’ solutions in a series of simulated environments. The unique event concept will see conferences for 2 days featuring leading global speakers and an exhibit area of 2500 sqm. It will also display a large pre fabricated modular datacenter for the first time in the region along with several crowd pulling attractions like 3D demos, live applications in 20+ different industry segments, global references, etc. 100+ CIOs and other VIPs will also attend a separate tailor-made session providing high level overview on industry trends, issues on smart city implementations, etc. The smart technology solutions facilitate Schneider Electric clients to save up to 30 per cent in energy consumption. This includes a 15 per cent reduction in water use and 20 per cent reduction in travel time and traffic delays.

As a leader in delivering urban efficiency through collaboration, Schneider Electric has conceptualized a five-step approach to achieving the short-term, visible, measureable, low-investment results that smart cities need.

Benoit Dubarle, Country President, UAE, Oman & Pakistan, Schneider Electric, said: “Dubai’s leadership has announced its forward-looking strategy to transform this dynamic city into a Smart City of the future, which is really commendable and visionary. As the population of Dubai continues to grow, it is imperative that the city is well geared for this growth. Adopting smart technologies will ensure that Dubai is energy-efficient and sustainable, even as it gets ready to host a large population.”

“Dubai has taken the important first step among the five steps that Schneider Electric regards as crucial for shaping smart cities - that of conceptualizing the vision or setting the goal and the roadmap to get there. The other four steps - solutions, integration, innovation and collaboration - are sure to follow, given the political will and intent. Governments benefit immensely from efficient infrastructures that lead to increased resource efficiency while directly contributing to monetary savings and a better social inclusiveness and attractiveness.”

“Schneider Electric set up its specialised Smart City division in 2010. With its expertise in energy management across several sectors and as a leader in data centre infrastructure and management, we offer a unique integrated management platform that sets our solutions apart from other market offerings and validates our expertise in providing customised smart city solutions,” added Dubarle.

Schneider Electric has worked in nearly 200 cities to tackle challenging issues and make life easier with its smart solutions. Some of its projects include the Guiyang’s Smart Grid in Guiyang City in China where the solution collects and analyses real-time operational data across a distribution network covering four million people.

Power to the Cloud 2013 attracted over 1,300 professionals and influencers from the IT and government sectors. In 2012, the event emerged as the largest datacenter gathering in the Middle East and Africa that drew the attendance of more than 600 IT professionals from across the region. Interested professionals can register for free at the event website:

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